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Digital Marketing - Team Lead

Fantastic opportunity for someone with exceptional knowledge of search marketing to join one of the UK’s leading media agencies.  The team leader SEO is responsible for coordinating and implementing SEO strategies for clients. The right personal for this job will be very analytical, goal orientated and have great interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved.

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  • Location: Gurgaon
  • Job Title: Digital Marketing - Team Lead
  • No of Positions: 2
  • Experience : 5-7 Years

Required Skills

  • 5+ years experience in Search Engine Optimization (SEO)
  • Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process
  • Experience working with popular keyword tools (Google Search Console, WordTracker, Keyword Discovery, etc)
  • Experience working with CMS and building/administering content in multiple CMS environments
  • Knowledge of HTML/CSS and website administration
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
  • Knowledge of PPC programs and optimizing data gathered from both organic and paid sources
  • Outstanding ability to think creatively, strategically and identify and resolve problems

Job Responsibilities

  • Manage the execution of the SEO strategy, ensuring that all deadlines are met
  • Define requirements, tasks and resources associated with the SEO Strategy
  • Strong knowledge of digital marketing, including SEO, PPC & social media.
  • Manage the PPC strategy according to client requirements
  • Develop the paid marketing strategies for key accounts to drive growth and maximise the performance of the digital marketing for the client.
  • Responsible for team operations and team output
  • Oversee optimisation of campaigns including utilisation of bid management tools
  • Management of direct reports to effectively manage and optimise campaigns
  • Implement and administer search engine programs (XML, shopping feeds, webmaster tools)
  • Knowledge of Google Analytics, Search Console and Google Java Scripts
  • Develop link building campaigns

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